Guest Speaker: Dietmar Dahmen

Our guest speaker, Dietmar Dahmen, was a brilliant and eccentric presenter! I have had to sit through many speakers who might feel passionate about their work, but are disconnected from the audience, or even artist that didn't even seem that interested in presenting at all. Even the typical troupe of using a powerpoint to make a presentation was used in an unconventional way, quickly sliding around his points, using the powerpoint more like a image narrative interwoven into his speaking. 

His views on advertising and how the new technology and revolutionized the field in new and exciting ways drive home the idea that you must be ever evolving, changing, adapting to the consumers. Because even though your the big brand now, its can easily become a unchanging giant left behind like so many companies have before. Touching upon many subjects surrounding technological change, Dietmar makes a point of staying agile and willing to take risks in an ever changing marketing landscape.